You searched for: "*"

The results has been filter on Authors containing William Arthur Dunning.
ANA has found 2 results for you, in 148 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

There's no need to re-invent the wheel

The paper comprises four sections. In the first section, a description is provided of a technique used over many years. It is holistic in its approach with proven validity and reliability in product areas where aesthetic rather than functional...

Catalogue: Seminar 1995: Successful Product Engineering
Author: William Arthur Dunning
June 15, 1995
×

Citation

Dunning, W. A. (1995a, June 15). There's no need to re-invent the wheel. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/there-s-no-need-to-re-invent-the-wheel


Research papers

Predicting product performance on the basis of consumer opinions

Over the last 18 months, empirical studies have been conducted by Scantest Research Limited using a research technique called Scantest. This technique attempts to predict, from consumer opinions, rank order sales and absolute percentage sales for...

Catalogue: Seminar 1974: Fashion, Research And Marketing
Author: William Arthur Dunning
December 4, 1974
×

Citation

Dunning, W. A. (1974a, December 04). Predicting product performance on the basis of consumer opinions. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/predicting-product-performance-on-the-basis-of-consumer-opinions